Key Points To Look For in Operational Reports

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Operational reports are a key tool for any business. They provide insights into how the business is performing and can help identify areas of improvement. There are a few key things to look for when reviewing operational reports. Keep reading to learn more about what to look for and how to use these features effectively.

The Purpose of an Operational Report



An operational report is a document that records the events and activities of a specific operation. It may include a description of the operation, the objectives of the operation, the results of the operation, and the lessons learned from the operation. An operational report is important for assessing an operation’s effectiveness and identifying ways to improve future operations. It can also be used to inform decision-makers about the operation’s results and the impact of the operation on the overall mission.

Sales Figures



An operational report should include both revenue and unit sales data. Tracking both data types is essential because they can give you different insights into how the business is performing. Revenue can be tracked in different ways, including total sales, average sale price, and gross profit. Unit sales can be tracked in different ways, including total units sold, average unit sale price, and gross profit per unit. Total sales revenue gives you an idea of how much money the company has made, while total units sold tell you how many products or services have been sold.


Average sale price can tell you how much customers are spending on average for each product or service sold, while gross profit can tell you how much money the company is making after subtracting the cost of the product or service from the sale price. All this information can help you make informed decisions about improving the business. For example, if total sales revenue is down, you might want to investigate what is causing this decline and find ways to address the issue. Alternatively, if the average unit sale price is up, you might want to consider whether you can raise prices further without negatively affecting sales.

Profit and Loss Statement

An operational report should show whether the company is making a profit or losing money. It should also break down those numbers by product or service line to see which areas are performing well and which need improvement. If your company is not making a profit, the report can help you identify which products or services are losing money so you can make changes to improve your bottom line. Conversely, if your company is doing well, the report can help you identify which products or services sell the most to make more of them.

Key Performance Indicators (KPIs)

Every business needs to track key performance indicators (KPIs) to measure progress and success. Operational report KPIs can vary depending on the type of business, but some common ones are sales, profits, customer satisfaction, employee satisfaction, and waste reduction. Measuring sales is essential for all businesses—it tells you how well your products and services are selling. Tracking profits is also important, as it can indicate whether your business is making a profit or a loss.


Customer satisfaction is key to retaining customers and growing your business. Employee satisfaction is necessary for a productive and happy workforce. And waste reduction measures how efficiently your business is using resources. It’s important to track all of these KPIs regularly, so you can identify any areas of improvement and make necessary changes. By monitoring operational report KPIs, you can ensure that your business runs smoothly and efficiently.

Other Financial Information

This includes things like balance sheet data, cash flow statements, and debt levels. All this information can give you a complete picture of the company’s financial health and help you spot potential problems before they become too serious. Balance sheet data can give you a snapshot of your company’s financial health. It shows how much money you have available, how much you owe, and how much your company is worth. This information can help you make informed decisions about your company’s future.


Cash flow statements track how much money is coming in and going out of your company. This information is important for understanding your company’s financial position and ensuring you have enough cash to cover expenses. Debt levels can indicate how risky it is to loan money to your company. High debt levels can signify financial instability, so it’s important to stay on top of your company’s debt levels and make sure they are manageable.


Overall, the key points in operational reports can help businesses understand the overall status of the organization’s operations. They provide a comprehensive and clear snapshot of what is happening and can help identify potential issues or areas for improvement.

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